zero.works

Work

What we've made

Every project starts at zero. Here's where they ended up.

Strategy

One brand, four tables

Acting as an extension of the hotel's own marketing team since 2018, giving each restaurant its own voice inside one consistent luxury brand.

Strategy

One voice, every audience

Turning a complex fintech product line into messaging simple enough for a merchant and credible enough for a bank.

Strategy

The practice behind the platform

Separating a public education platform from a private practice, so both could grow on their own terms.

Design

Earning its shelf space

A frozen pizza brand built from scratch for a Qatar deli chain, carried across packaging, sponsorship, and a multi-year marketing program.

Digital

One voice in two languages

A bilingual Arabic and English website for a Riyadh business, delivered in under two months.

Design

Trust before the first box

Design

A quarter century, quietly earned

A six-year partnership with a Bangalore couture house that quietly grew from brand support into sustained brand-building, capped by a 25th-anniversary identity.

Design

Built label by label

Strategy

From factory floor to storefront

Strategy

A seat at the state's table

Giving a Kochi edtech platform a visual language sharp enough to sit across the table from AICTE and a state government department.

Design

Before everyone was asking

An AI-powered "ask, don't search" assistant, built to replace app-hopping with one chat window, years before conversational AI became the default way people expected to search.

Design

Dressing the sapiosexual

A full retail identity for designer Puja Singh Nadhani's prêt label, positioned for a very specific reader: the sapiosexual.

Design

Fashion, made social

Strategy

Giving a global software story a human face

Giving a global software story a human face, from a brand mascot to a new Bangalore office.